Getting Unstuck from the Rut: Introducing IDC

Today’s uncanny AI renderings are just the tip of the
iceberg. Architects are banding together to clean up their digital houses, master data literacy, collectively bargain for their needs with software monopolies, and ultimately, prevent technology rendering them irrelevant. Enter the Innovation Design Consortium, an elite corps of leaders and technologists of America’s 40 largest architecture
firms, who have banded together to battle the bots. Unfrozen interviews its Chair, Peter Devereaux, Founding Principal of HED.
Among many other things, he says, “We have to get out of the business of selling our time by the hour for the production of two-dimensional construction documents.”

Intro/Outro: “Stuck in a Rut,” by The Darkness

Discussed:

The Road to IDC: Writing guidelines for the use of
generative AI via the AIA Large Firm Roundtable (LFRT)

See also: “The Future of Generative AI in Architecture, Design and Engineering,” Cornell Tech

Key players:

- Carole Wedge, Shepley Bulfinch

- Bob Packard, ZGF

- Brad Lukanic, Cannon Design

Other leading lights in the AI 4 AEC community:

Phillip Bernstein, Yale

Chris Minerva, Thornton Tomasetti

Greg Schluesner,
Executive Committee Secretary, IDC
Director of Design Technology, HOK